Project Detail

Sierra Nevada Tasting Room Logo


I had the pleasure of working with the amazing creative team at Sierra Nevada Brewing. I was commissioned to work closely with the art director and create a logo for their new tasting room located in Berkeley, California.

Sometimes in the creative process, there’s a change in direction, this was one of those cases. The creative team was very excited with the direction, but overall, the tasting room team decided they wanted to head in another direction with the look, so these logos ended up not being used in the final identity. Always kind of a bummer as a print designer when a project isn’t used, but regardless, it was a blast working with them and I’d do it again in a heart beat. Not to mention, I always love visiting their brewery and picking up some Ken Taylor swag and a delicious pint.